David Barnett - Postcards from the Hinterland
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Choppersquad

 
NEWS! - Mister Fantastic recorded by Choppersquad and available to listen to at our MySpace page






It was the Year of Our Lord 1996......



The nation was gripped by a pre-millennial psychosis - people were so wired and wasted that Tony Blair actually seemed like a good idea. We thought hey! maybe yuppies and mobile phones could be cool after all. Oh yes, it was summertime and the livin' was easy alright, Britpop still hadn't been rumbled as a coded anagram of Pubrock, Nasa (to Mr Bowie's delight) discovered life on Mars - only to lose it again a few months later, and Ginger was still the tastiest Spice in the rack. All in all there was more than a whiff of craziness in the air.



Things, Uncle Tony told us, could only get better. And, God forgive us, we believed him.



Well, not quite everyone.



While a country wigged out on its own perverted sense of smug optimism the Chopsters raised a collective eyebrow at the hideous complacency that was allowing the forces of unchecked ego-driven capitalism in through the back door and spent the summer creating the rock and roll baseball-bat-to-the-head that was The 99p World Tour.





The concept was as simple as it was beautiful, and as usual was arrived at with a large side dish of karma.



The guys had been feeling uneasy, something wasn't right, something had been blocking the psychic superhighways of the Fylde Coast - but for the life of them the Chopsters couldn't put their finger on what it was. Until one day, and it was one day - a mere 24 hours - an unassuming little shop opened in an unassuming little street in an unassuming town called Preston. In commercial terms Lord Sainsbury was never going to be losing any sleep but in artistic terms it is hard to overstate the debt owed by the human race to this tiny double fronted premises bearing the simple yet devastating logo which was to become a legend:



That logo was 99p WORLD



From Paul Baldwin's official history of Choppersquad, "Socks, Dogs and Rock'n'roll", now sadly out of print.
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